PHILOSOPHY & VISION

“Willden dreams of all life on Earth continuing together.”

Founded on April 22, 2018, Willden is a global company that pursues social values.
With the motto of ‘Living Together on Earth’, Willden pursues environmental protection through changes in consumer culture.

Willden is particularly focused on climate change and biodiversity.
Climate change is at the peak of all environmental destruction activities by humans, and it is a problem that must be solved for the sustainability of humans on Earth. However, climate change has now become an emergency beyond a crisis.

However, we recognize that this topic itself is a grand discourse and has little impact, and we are trying to focus on topics that can be easily encountered in everyday life, and that the most certain behavioral change is the change in what individuals can do and how they consume. We aim to expand these activities to the global level.

As a start, we launched the magazine, which pursues lifestyle culture changes, on April 22, 2019. Starting with ‘PM: particular Matter’ in the first issue, we have covered various practical topics related to climate change, such as ‘Drinking Water’ and ‘Electricity for Living’. Starting with Season 1 in 2019~2020, we have completed publication of Season 2 ‘Food’, and have published 24 topics up to Season 3 ‘My Crisis’ in 2022.

Through ecological games such as the ZUNO Endangered Species Card Game, we are making it easy for children to learn how to protect biodiversity and the Earth. In addition, we are developing eco-friendly stationery such as notebooks using non-wood paper so that they can think about the Earth during the learning process.

In addition, Willden is donating part of the company’s future sales profits to forest creation to slow down climate change and support climate refugees suffering from climate change, and is also carrying out climate crisis action campaigns such as ‘Daily Vegetarian’, and ‘60-day Habit Practice’.

Main Works

“We do What we do now”

Publishing & Books

We publish various books related to the environment, including the BASIL Earth Living Guide.
We publish environmental and ecological practices and old stories about the environment.
We also assist with publishing books related to the environment.

• BASIL Earth Living Guide Total 31 books (24 new books / 11 revised editions)
• BASIL SIL (Book on sustainable fashion)

Board game for environmental education

We provide educational tools to study carbon neutrality, biodiversity, and climate change through play.
We also provide educational programs for teachers, so anyone can easily apply them to their educational settings.

• ZUNO Endangered Animal Card Game:
  – You can learn about biodiversity and practical methods for endangered species through endangered species.
  – We provide 6 levels of games, so everyone from infants to adults can enjoy them.

• Support for ecological education using the ZUNO Endangered Animal Card Game
  – We provide an educational guide for teachers to utilize ZUNO.
  – We provide educational programs utilizing ZUNO.
  – We provide various information about animals through our website (http://www.uszuno.com)

Actions

Environment Education & Media

From infants to adults, we provide easy-to-understand information on climate change, carbon neutrality, and biodiversity at eye level.
We also teach you how to put what you have learned into practice in your own life.

• Climate crisis response life practice education
• Life practice and forest, biodiversity-related education
• Climate crisis writing education
  

Campaign for a Healthy Earth

‘Together’ has the power to change the earth healthier! Willden makes change together by various ways.

• BASIL Earth Life Essay Annual Contest (2022-2024)
• Prized Essays’ Book Published (Paper, eBook)
• BASIL Climate Crisis Practice Card Distribution(Pocket size)
• Supporting a daily vegetarian habit
• Introducing vegetarian recipe
• Supporting 60-day Habit practice
• Trash digging campaign with heritage areas
• Green Detox
  • A 2-day, 1-night healing camp to take care of the mind that worked hard to protect the Earth
  • Held every year between June and July

Environmental consulting

Do you dream of ESG management? We provide consulting to help you apply a clear perspective on carbon neutrality to your corporate management.

• NOW MONAGE Vegan Multi-Lip Balm Case Design Partner (2020)
• AMORE Pacific Laneige ‘Water Footprint’ In-house Education Content Provision (2021)
• Yuhan Kimberly Our Country Green Green Camp Education Program Consulting (2021-2022)
• NOW MONAGE Pro Ato Lotion Case Design Consulting to Improve Carbon Emissions (2023)

CHANNELS

“We dream of a healthy planet that we create together.”

Sites

BASIL Earth Life Guide http://basilhada.com
ZUNO Endangered Animals http://uszuno.com
Shop http://lifebasil.com
Willden Corporation. http://thewillden.com

SNS Channel

BASIL Instagram @BASIL.earthlifeguide
ZUNO Instagram @zuno_zoono

Contact

Tel: +82-10-9214-7652
Email: hello@willdencorp.com